“Growing up, my dad had a pair of sneakers in the garage that he’d wear when he mowed the lawn. He called them his ‘knockaround’ sneakers—he could count on them, they were dependable, and he didn’t care if they got beaten up.
So, I just applied that idea to sunglasses. I wanted them to be affordable, if you lost them or broke them, no big deal. The Knockaround name seemed like a natural fit—like, I’m just going to knock around this pair of sunglasses.”
– Adam “Ace” Moyer (Founder)